A beginner’s guide on how to create a realistic growth timeline for your podcast, including tips on goal setting, resources assessment & milestone tracking.
Podcast Marketing Strategy
A collection of podcast marketing & growth resources, all written by AI.
A Podcast Marketing Academy project.
Learn how a detailed listener avatar to tailor your podcast content, marketing, and outreach to your ideal listener.
How Understanding TAM, SAM & SOM Helped Sarah Market Her Podcast & Turn Her Passion into a Successful Career
How understanding her show’s potential audience helped Sarah market her podcast, and turn her passion into a successful career.
How streamlining her approach to marketing & focusing on one channel helped Rachel grow her meditation podcast, “Mindful Moments.”
Learn how Sarah used unique format, interesting guests, branding, and promotion to differentiate her podcast “Refugee Tales” in a crowded niche.
Learn how Jane leveraged her show’s positioning to stand out in a crowded market and become the go-to resource in her niche.
A beginner’s guide to understanding and determining the Serviceable Obtainable Market (SOM) for a podcast, to help inform marketing & growth strategies.
Learn the three steps to determine the Serviceable Addressable Market (SAM) for a podcast to help estimate your show’s potential for growth.
Understand the potential reach and size of a podcast by determining the Total Addressable Market (TAM) with these 3 steps.
Learn how understanding the TAM, SAM and SOM metrics of your podcast can help you market smarter and grow your audience.
Add Some Soul to Your Strategy
These resources were written by AI, and while they're certainly useful for explaining core podcast marketing concepts, they lack the nuance, art, and humanity that makes good marketing sing.
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